THE LUXURY TRANSPARENCY & TRACEABILITY INDEX

The Swiss Center for Luxury Research (SCLR), IMD and OriginAll, through an E4S (IMD, UNIL & EPFL) initiative, has been inviting luxury brands and technology providers to partner with the world’s first luxury transparency & traceability index.
Through this Public-Private-Partnership, we are creating the world’s first luxury transparency & traceability index that will firstly map out and secondly measure and provide data on the efficacy of adopted transparency technologies and their impact on a brand’s perception. The expected output is an index that will provide an efficient instrument for the larger public, first and foremost- the luxury consumer, to gauge brands’ investment in traceability and transparency and prioritize informed purchase decisions.

We are actively looking for researchers to join our team to work with the data we have collected and turn it into new and impactful analytics. The aim is to launch our public website in the coming months.